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Isn’t there a chance they will fall off the envelope en route? |
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Is there any proof Repositionable Notes increase response rate? |
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They sound great for getting attention. But how can they help response? |
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| Repositionable Notes give your Direct Mail an extra edge. They let you grab your customer’s attention quickly—improving open-and-read rates. They can be used as a reference or reminder to your customers—making your Direct Mail more actionable. | |
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Is there any special handling involved? |
| No. In fact, Direct Mail with Repositionable Notes moves along with the normal mail stream, so no additional or special handling is needed. | |
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| Any mail house, printer or letter shop that has some type of automated labeling equipment can apply the notes. It is important that the notes are machine applied and not hand applied. | |
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Isn’t there a chance they will fall off the envelope en route? |
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| Repositionable Notes are affixed firmly to the mail piece. | |
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Is there any proof Repositionable Notes increase response rate? |
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| Yes. In a study done by an outsider vendor,* they increased response by as much as 37%. | |
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| The color of Repositionable Notes is not restricted, but cannot contain phosphorescent or red fluorescent colorants due to USPS regulations. They must be square in shape and measure 2 7/8" x 3.0". | |
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| Follow USPS Domestic Mail Manual requirements. Please see section DMM C810. | |
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They sound great for getting attention. But how can they help response? |
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| Repositionable Notes can be used as a removable device affixed to a reply card inside the envelope. Or as a coupon that can be redeemed. | |
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| How about as a reminder device that includes a phone number or address to place near the phone? | |
| Contact your Repacorp
Incorporated
customer service representative. *Results are from an initial test done by an outside vendor for the Postal Service™. This test reflects the actual results as reported. They may not reflect or predict your mailing results, and are not a guarantee of future performance. ©2003 United States Postal Service. | |